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Webinar “Neuroscience, how it affects consumer decisions and business profitability”

Did you miss the last webinar on Neuroscience, how it affects consumer decisions and business profitability? Don't worry, in this post you will find a summary of the most relevant aspects that were discussed. Also, access the full video of the webinar and enjoy the professionalism and experience of our speaker.

Juan Pedro García, Head of SAP Training and Adoption at SAP and author of well-known books on Neuromarketing, told us how neuromarketing appears as the ally of companies to reach the end consumer, knowing their behaviors and emotions when purchasing, and transforming them into sales opportunities for companies.

Below, we share with you the complete recording of this current webinar. Click to catch up.

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