{"id":97757,"date":"2024-07-08T14:34:25","date_gmt":"2024-07-08T12:34:25","guid":{"rendered":"https:\/\/eiposgrados.com\/?post_type=evento&#038;p=97757"},"modified":"2024-07-17T10:48:16","modified_gmt":"2024-07-17T08:48:16","slug":"eip-talk-compliance-and-data-protection-use-of-personal-data-for-direct-marketing","status":"publish","type":"evento","link":"https:\/\/eiposgrados.com\/eng\/events\/eip-talk-compliance-and-data-protection-use-of-personal-data-for-direct-marketing\/","title":{"rendered":"EIP Talk Compliance and Data Protection: Use of personal data for direct marketing"},"content":{"rendered":"<div class=\"gb-container gb-container-ed3d7933\" id=\"Descripci\u00f3n\">\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe title=\"EIP Talk Compliance and Data Protection: Use of personal data for direct marketing.\" width=\"1200\" height=\"675\" src=\"https:\/\/www.youtube.com\/embed\/SQY_Muc3DGo?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<h2 class=\"gb-headline gb-headline-7257d256 gb-headline-text\"><strong><u>Description<\/u><\/strong>: <\/h2>\n\n\n\n<p>Key aspects and best practices in the use of personal data for the purpose of conducting direct marketing strategies will be addressed. <\/p>\n\n\n\n<p>It also addresses the legal and ethical aspects related to the collection, storage, and use of personal data, as well as the measures necessary to ensure privacy and information protection. <\/p>\n\n\n\n<p>In addition, examples and practical tips for optimizing direct marketing campaigns will be shared.<\/p>\n\n\n\n<h2 class=\"gb-headline gb-headline-33ac61d4 gb-headline-text\"><strong><a href=\"https:\/\/www.linkedin.com\/in\/gonzalo-oliver-martin\/\" target=\"_blank\" rel=\"noopener\">Speaker: Gonzalo Oliver<\/a><\/strong><\/h2>\n\n\n\n<p>Gonzalo Oliver is a Senior Cybersecurity Consultant at KPMG and Legal Advisor on Privacy, Data Protection, and Cybersecurity. He also serves as an academic advisor for the EIP Master&#039;s Degree in Data Protection Auditing, Risk Management, and Cyber Compliance.<\/p>\n\n\n\n<h2 class=\"gb-headline gb-headline-beca95d9 gb-headline-text\"><a href=\"https:\/\/eiposgrados.com\/eng\/dpo-blog\/\" data-type=\"link\" data-id=\"https:\/\/eiposgrados.com\/blog-rrhh\/\"><\/a><\/h2>\n\n\n\n\n\n<\/div>\n\n\n\n<div class=\"gb-container gb-container-8e34316e\" id=\"Bot\u00f3n\">\n\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Description: Key aspects and best practices in the use of personal data for the purpose of implementing data protection strategies will be addressed. <a title=\"EIP Talk Compliance and Data Protection: Use of personal data for direct marketing\" class=\"read-more\" href=\"https:\/\/eiposgrados.com\/eng\/events\/eip-talk-compliance-and-data-protection-use-of-personal-data-for-direct-marketing\/\" aria-label=\"Read more about EIP Talk Compliance and Data Protection: Use of Personal Data for Direct Marketing\">Read more<\/a><\/p>","protected":false},"featured_media":97768,"template":"","area_evento":[1082],"class_list":["post-97757","evento","type-evento","status-publish","has-post-thumbnail","hentry","area_evento-area-legal"],"acf":[],"_links":{"self":[{"href":"https:\/\/eiposgrados.com\/eng\/wp-json\/wp\/v2\/evento\/97757","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/eiposgrados.com\/eng\/wp-json\/wp\/v2\/evento"}],"about":[{"href":"https:\/\/eiposgrados.com\/eng\/wp-json\/wp\/v2\/types\/evento"}],"version-history":[{"count":0,"href":"https:\/\/eiposgrados.com\/eng\/wp-json\/wp\/v2\/evento\/97757\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/eiposgrados.com\/eng\/wp-json\/wp\/v2\/media\/97768"}],"wp:attachment":[{"href":"https:\/\/eiposgrados.com\/eng\/wp-json\/wp\/v2\/media?parent=97757"}],"wp:term":[{"taxonomy":"area_evento","embeddable":true,"href":"https:\/\/eiposgrados.com\/eng\/wp-json\/wp\/v2\/area_evento?post=97757"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}